MGL Naturals Wins Cosmetics manufacturing company of the year award 2021

Leading beauty, cosmetics and lifestyle brand in sub-Saharan Africa, Mansuki Ghana Limited has been honoured with the award of Cosmetics Company of the Year by the Ghana Manufacturing Awards, an annual awards scheme organized by Exodus Communications under the auspices of the Ministry of Trade and Industry with the aim to educate, empower, encourage and reward all manufacturing companies and stakeholders who have been working hard across the country.

At an impressive event at Kempinski Hotel, Accra Ghana recently, Mansuki Ghana Limited, owners of MGL Naturals products, an organic and natural cosmetics products manufacturing, packaging, service, and trading company.

MGL Naturals ‘s founder Israella Kafui Mansu says she is “humbled and honored” after her firm was named winner of the Cosmetics Company of the Year of the Year Award.

Israella, who founded MGL Naturals in Ghana in 2009 with US$60 in her single room apartment kitchen at age 23 after graduating from the University of Ghana, chalked the victory up to years of hard work and the uniqueness of her product.

Speaking to PLEASURES Magazine, Israella said “I was humbled and honored since there were a number of stellar companies that were considered”

‘Mansuki Ghana Limited, with the household brand name MGL Naturals is a multiple award-winning social enterprise, an organic and natural cosmetics products manufacturing, packaging, service, and trading company.

MGL produces safe and healthy skin and hair care products using mainly, virgin coconut oil, organic shea butter and raw cocoa butter.

MGL identified high rate of unemployment as a developmental challenge, poor market for rural women to sell their premium quality natural and organic cosmetic ingredients and unhealthy beauty care products on the African cosmetics markets. MGL sources over 90% of raw materials locally from determined rural women in Ghana who are breadwinners and deliberately adopted a policy of offering sustainable on job training and employing less privileged youth. With almost 12 years of reinvestments, MGL Naturals is performing significantly on the local and international natural cosmetics markets. MGL continues to create sustainable income generating activities for many in the production, administration, marketing, sales, sourcing, retail and wholesale sectors.

Advice to startups
Israella said: “My advice to startups is that if you are selling a product, before you seek to export, ensure that it is good enough to dominate the global competitors in your local market, at the same price.
“Avoid at all costs to differentiate yourself by having a lower price. Do not try to be all things to all people. Pick an under-served segment and aim to dominate. It is better to sell few things to many people than many things to a few people.”

For more information on MGL Naturals,
Tel: +233201000254/5
Facebook/Instagram/Twitter: @mglnaturals

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